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Zinio is poised to revolutionize the magazine publishing industry through its technology that benefits readers, publishers and advertisers.
Instead of reading your favorite magazines on your desk or lap, you can now read them on your desktop or laptop. By transforming print magazines into digital format, Zinio gives you the same content, the same graphics, and the same look and feel of the print magazines you enjoy. But Zinio also gives you something new -- an interactive experience that lets you actually get involved with your print magazine in fun, new ways. And, you can access your favorite titles anytime, anywhere because each magazine is delivered through the Internet to your computer.
At the heart of the Zinio experience is the reader. Zinio Reader™, their free software download, enables magazine fans to view and interact with name-brand content they value and trust. The Zinio experience is highly intuitive, mirroring the way readers use print, while providing features only possible in digital magazines. Now readers can interact with the content using Smart Zoom, Full-Text Search, Table of Contents Hyperlinking, Text Highlights and Electronic Notes. They can even pass along their magazine to friends and associates via email.
Zinio is becoming a standard part of the way publishers build circulation and distribute their product. By using Zinio Delivery, publishers can achieve considerable savings over traditional paper distribution. It is fast, low-cost and very efficient, with instantaneous worldwide reach. It can automatically deliver and service subscriptions, sell single copies, and maintain archives, without requiring significant process costs. Simply put, Zinio is on its way to transforming publishing economics.
Advertisers rely on the power of magazines to reach an audience with their message. Zinio helps advertisers leverage this power by providing a vibrant, new environment for the same print ad--through Web links and interactive elements. Digital magazine readers recognize and appreciate the ads they see on the screen because those ads appear the same as in print. Zinio also helps keep magazine audiences large and appropriately targeted, without contributing to many of the production and distribution costs associated with traditional publishing.
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